"We've got Mullin, Super Paul Mullin...".

 

Sorry, got a bit carried away for a second. This was an incredible project that came around. A full 360 campaign. It all started with the design team who created an identity for Kellogg's Football camps, and then it was up to on us to create the campaign to launch it. 

So how do you lunch the biggest football camps in the country? With partners like Man City, Celtic, Rangers and all the EFL teams? You make the kids the stars of the show, and the players their number #1 fans. 

Did we get star-struck? Absolutely, Eleni Kyriakou, our main kid footballer, was absolute class. She had skills for days. 

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"...He's f*cking dynamite,
We've got super Paul Mullin!"